Live and auto webinar
Webinar results: funnel, retention and the drop-off minute
The funnel shows percentages relative to the previous step, because that's where you see what breaks. Watch time is a median, because one tab left open overnight ruins the average.
Benefits
What it changes
Drop-off named outright
"Most people leave between 18:20 and 22:15, 14 people drop off" - no guessing from a chart.
Sources by purchases
Where viewers came from, sorted by purchases rather than percentages.
Individual history
The contact card shows whether someone watched 12 or 80 minutes and whether they came back for the replay.
Step by step
How it works
- 1
Attendance tracking
To the minute: entry, exit, chat and offer clicks.
- 2
Reaching the offer
The server compares the playback position with the second the offer was shown.
- 3
Funnel and curve
Sign-up, attendance, offer, purchase and the retention curve.
- 4
Export
CSV formatted for Polish spreadsheet settings.
Details
What exactly is included
- Percentages relative to the previous funnel step
- Median watch time instead of the average
- With fewer than five sign-ups, a "not enough data" message
- Poll results in percent (auto webinar)
- Open rate with a caveat about Apple Mail
Questions
Results and funnel: questions
How do you know a viewer really reached the offer?
Why the median and not the average?
Live webinars and auto webinars in one tool
Accounts are invitation only while the platform is in closed beta. Send a short email describing the webinars you plan to run and we will send you access.